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FROM THE BOARD OF DIRECTORS AND SENIOR MANAGEMENT

41

Bursa Malaysia •

Annual Report 2015

RISKS AND OPPORTUNITIES

The biggest risk in the immediate term to our financial performance is

the ongoing volatility in the global markets. While we are confident that

this will not have a substantial impact on the achievement of our long-

term goals, prolonged weakness in commodity prices and the Ringgit may

further weaken investor and trading sentiments, which may in turn have

an impact on our revenue stream. Weaker revenue contributions from our

markets may also impinge on our ability to create shareholder value over

the short term.

We believe that the Malaysian economy is sufficiently robust with strong

foundations to withstand external impacts. Further strengthening our

economy is the presence of strong domestic institutions that play important

roles in supporting the market. The economy has continued to diversify

beyond its traditional dependence on commodities and has steadily climbed

up the value chain. Gross national income has been on a rising trend, which

is a positive development for us as this translates into a larger pool of

potential investors.

Meanwhile, we have continued our efforts to identify and isolate risk items

related to our regulatory, supervisory and market infrastructures. Bursa

Malaysia continues to invest in technology and in talent to ensure that

we have the resources and capitals required to sustain operations in the

foreseeable future.

ASEAN: THE NEXT STEP FORWARD

The official launch of the ASEAN Economic Community in October 2015

is a timely reminder that we can no longer look solely within our borders

for opportunities. We have stamped our ambition to become ASEAN’s

Multinational Marketplace and have embarked on significant regional and

global campaigns to realise this vision.

As highlighted in our strategic intents, the value-creating platforms that

will form the leverage points for us have been established over the last

several years, and we have continued to improve both the microstructure

and macrostructure of our marketplace. We have already started extracting

value from these levers, and have made our initial forays into improving

regional access for our investors, e.g. by enhancing global access via the

CFTC’s approval and in our participation in the ASEAN Trading Link.

ASEAN remains as exciting a story as ever and we are making headway in

positioning ourselves as its regional leader and Multinational Marketplace.

To achieve this ambition, we must remain focused on our role as a market

operator and regulator and remain relevant to the requirements of domestic,

regional and global investors. 2016 will see us continue to seek out new

investors and market participants interested in using Bursa Malaysia as a

gateway into the rest of ASEAN.

ENGAGING THE DIGITAL GENERATION

With more than 65% of Malaysians connected to the internet, the digitisation

of our marketplace is a must if we are to further grow market participation.

Digitisation will also facilitate greater access into our market as investors

will be able to make use of our services and facilities from anywhere in

the world.

BursaMKTPLC, which was launched in 2014, has received a warm

reception since going online, and will continue to form the backbone of our

digital offerings going forward. Traditional engagement channels, such as

the Bursa Young Investor Club, also provide an alternative channel for us to

educate and promote the value of investing to the next generation.

Finally, our digital strategy also includes attracting greater participation from

millennials, who will be a core demographic group for us going forward. We

plan to make greater use of social media and other creative means as we

did with our CELEB.TRADR programme to reach out to this age group.

MOVING FORWARD

We expect the challenging operating environment to continue through

2016. These developments are reinforcing the need for a sustainable core

at the heart of our operations, and we believe that we have taken the right

steps to ensure our long-term sustainability. Meanwhile, safeguarding

market integrity remains our foremost priority.

In 2016, our priority is to sustain our financial performance within this more

challenging environment while at the same time executing the final phase of

our 2014-2016 Strategic Blueprint to further build our presence as ASEAN’s

Multinational Marketplace. Our fundamentals remain strong and we have

seen evidence of reduced reliance on securities trading contributions. We

must also remain prudent and diligent in managing our costs during this

volatile period.

In comparison against our regional peers, we believe that Bursa Malaysia

has demonstrated a level of resilience which will attract regional investors

seeking safer shores should conditions further worsen. Our continued

development of Bursa Malaysia’s CG framework, coupled with our strength

in investor protection and emphasis on sustainability, should shore up

confidence in the integrity of our markets.

CEO’S MESSAGE

AND MANAGEMENT

DISCUSSION AND ANALYSIS